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Product
We've done away with rigid, custom software solutions by developing a proprietary platform for building and managing User Experience Automations quickly, efficiently and without compromise.
Adaptive Content Experience Platform (aCXP)
The power of conversation meets content management. Software for designing, building and managing professional User Experience Automations that quickly understand and adapt to your customers' desires with powerful features like:
Conditional logic
Our designers (and you) can decide what content to show and when to show it, based on user responses, browser supplied information, and your own business logic.
IF statements
Decide what to show and when to show it, based on user responses, browser supplied information, and your own business logic.
Results matching
Match user input or business logic to information databases to present instant, accurate information that your customer no longer has to figure out on their own.
Multi-channel
Publish your experiences in multiple formats; from our pre-built web interface to email or SMS, and more. Meet your customers where they are.
Custom styling
Use our prebuilt interfaces, and style them according to your own brand guidelines, or use default themes as they are.
Headless API
Our headless API can be used to build your own applications and expressions that leverage Manyways decision trees and data lookups.
Multi-language
Our i18n editor allows us to create decision trees in multiple languages to support your target audience in the language they are comfortable in.
Webhooks
We can trigger webhooks to external systems to perform actions based on user input or decision tree logic so as to integrate with your systems and automate processes.
Analytics
Rich first-party performance and response analytics for every session, with option to push performance and response data to your existing analytics platform if desired. Analytics dashboard available upon request.
Built-in privacy
Don't know how to ask for consent to gather first- party data? We do all the heavy lifting for you with built-in instructions and toggle on/off features.
Security
Our software is designed with information security at its core. That’s why we are trusted by government agencies and retailers alike.
No-code editing
We no longer rely on engineers to build User Experience Automations. Our talented engineers focus on improving our platform instead.
Built with the most comprehensive tech stack
What is Adaptive Content?
Adaptive content goes beyond traditional static content to ensure that the information presented is engaging, meaningful, and personalized to the specific user's needs.
Marcia Riefer Johnston explains that “Adaptive content is content that can, at each instance of use, change (adapt) – not just in appearance but in substance – based on a number of factors. Factors such as a user response, device information, user information, business logic, or the context of the situation”.
Neil Patel calls it “the answer.”